A Legacy of Excellence Since 1971
Founded in 1971, SUNRISE Group brings together expertise from many fields under one standard of excellence. That standard runs through everything we do, from hospitality and real estate to construction, residential services and textiles.
Our Story
From Blue Sky Tourism in 1971 to a multi-industry group across Egypt and beyond.
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Founder & Board
Meet Hossam El Shaer, founder of SUNRISE Group and Forbes 2023 Top 100 Travel & Tourism Leader.
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Vision & Mission
Our vision is to lead with innovation. Our mission is to deliver extraordinary experiences that exceed expectations.
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Timeline & Milestones
Five decades of growth, from Blue Sky Tourism in 1971 to new resorts, real estate and international expansion in 2026.
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Awards & Recognition
Our resorts are recognised by TUI, TripAdvisor, HolidayCheck, Booking.com, Cristal, TÜV Nord and more.
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